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  • Writer's pictureOlga Bavrina

Workflow: a Well-Deserved Definition For the Mysterious Buzzword 🏆

🔍 Workflow Automation: The Holy Grail of Digital Transformation

In the vast wilderness of the digital age, the quest for workflow automation spans decades, yet the perfect solution remains as elusive as ever. The terrain is complex: no definitive technical solutions, no clear frameworks for identification, and a pervasive ambiguity about what a workflow even is.

Recent research involving over 40 leaders across sectors from fintech to construction and HR innovations reveals a common thread of challenges:

Organizations, despite significant investments, grapple with automating workflows.

Beyond the technicalities of automation, the very identification of processes remains elusive.

Many struggle to succinctly define a workflow, which is disheartening.

🔵 Defining a Workflow

A workflow—a term interchangeable with process, playbook, procedure, and more—essentially refers to a series of actions designed to achieve a specific business goal. This orchestrated sequence integrates instruction flow and data flow towards well-defined objectives, including:

Entry Criteria

Exit Criteria


Instructions Flow

Data Flow

🎯 The Importance of Workflows

Consider workflows as more than just mundane routines; they can be critical during crises. For instance, a fire escape plan is a lifesaving workflow, demonstrating that the absence of well-defined plans and training can lead to tragedies.

Workflows serve as lifelines, ensuring safety and preparedness across various situations, from digital incident responses to handling suspicious transactions in finance.

Workflow Automation: The Holy Grail of Digital Transformation

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